Vol. 7, Issue 2, Part D (2025)

Herbal cosmetics are beauty and personal care products made using natural plant extracts, valued for their safety, effectiveness, and minimal side effects compared to synthetic alternatives. Increasing consumer preference for these products is driven by rising awareness of the potential adverse effects of chemical-based cosmetics and a desire for sustainable, eco-friendly choices. Herbal cosmetics offer various benefits for skin, hair, nails, and oral care due to their antioxidant, anti-inflammatory, and antimicrobial properties, incorporating common ingredients like Aloe vera, Neem, Turmeric, and Sandalwood. Although the industry faces challenges in standardization and quality control, ongoing research and modern formulation techniques promise continued innovation and growth in the market for natural, effective, and safer cosmetic solutions. This article explores the pharmacogenomic basis of herbal cosmetics, emphasizing the role of standardized extracts, formulation techniques and spectrophotometry analysis in ensuring product efficacy and safety.